Client: March For Our Lives
Agency: McCann NYC
Role: Creative Director
Director: J.J. Augustavo, m ss ng p eces
Photographers: Cassie Floto & Katie Henry
Retoucher: Kris Chu, Swell Digital

Four years after the Stonemason Douglas High School shooting, we worked with March For Our Lives to send a message to Congress they couldn’t ignore: 1,100 body bags spelling out “Thoughts and Prayers” at their doorstep. A football-field-long reminder of their failure to protect the American people.

Awards
Cannes Lions—Shortlist X2
Webby Awards People’s Voice
ADC—Silver, Bronze, Merit
One Show—Bronze Pencil, Merit
Anthem Awards—Gold
Clio Awards—Bronze
Epica Awards—Silver, Shortlist
Gerety Awards—Bronze
Campaign US Big Awards—Shortlist X2 & Honorable Mention
London International Awards—Shortlist X2